Account based marketing (www.gilroy.co.uk/knowledge/accountbased) is the latest tactic to take the marketing world by storm. Global brands such as Oracle, Vodafone, Xerox, HP and IBM have all adopted the technique. To help organisations understand if the technique is right for them, Gilroy the home of great B2B marketing has developed ... Read More...
Gilroy
Gilroy, the home of B2B creative marketing communications, today announced a merger with Brightsparx. Brightsparx is a successful start-up digital marketing agency with a client roster that includes SuccessFactors and Vodafone. The move will see both organisations expand the remit of services provided to clients, while working closely to deliver ... Read More...
Gilroy, the home of B2B creative marketing communications, today announced that Matt Neal will re-join the agency. The move will see Matt Neal reunited after eight years with Kevin Sleap, Gilroy’s Senior Partner and owner to launch a new pure digital agency. The new agency called Brightsparx will operate as a ... Read More...