Delegates gain insights into key global markets at the International Search Summit

There is huge online potential for marketers in Asia and Latin America, as long as they understand each target market and tailor their campaigns for both local search engines and users, was a key message to come out of the International Search Summit SEO in London last week.

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Use International Search to beat the recession – it works for Google!

Businesses are being advised to target international markets, especially those already exiting the recession, in order to drive sales and growth.
Figures released by Google this week have shown that Google’s financial performance is being particularly bolstered by markets other than the US and UK – two countries which have not yet shown many signs of economic recovery.

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