The award is designed to acknowledge the speaker who made the best contribution to the day and the winner is chosen by the audience. Delegates at the Summit, which was held for the first time alongside Search Marketing Expo (SMX), heard from a range of global specialists including Philippe Pieri from Cisco, LinkedIn Co-Founder Konstantin Guericke and WebCertain CEO Andy Atkins-Krüger, however almost unanimously chose Bill as the Medallion Speaker.
Managing Multilingual Content was the focus of Bill’s presentation and he shared key tips for leveraging existing global content to improve web performance and increase conversions. A summary of his session can be found on multilingual-search.com
Attendees benefited from Bill’s extensive experience of working on global search projects for large multinational organisations. He was formally CEO of two of the largest global search marketing agencies, Global Strategies and Outrider, and he now runs his own consultancy business, Back Azimuth Consulting.
Andy Atkins-Krüger, CEO of WebCertain and Chair of the Summit, says, “Bill is a fantastic speaker and always shares valuable insights and advice with his audience. Anybody working in international search can learn a lot from Bill and he is a very deserving winner of the Medallion Award”.
Past Medallion Speakers include Greg Jarboe, SEO-PR, Evgeny Lomize, Yandex and Dixon Jones, MajesticSEO.
There are upcoming International Search Summit events in Munich, London and Seattle. Visit http://www.internationalsearchsummit.com for information on speakers, sessions and registration.
About the International Search Summit
The International Search Summit is a series of conferences dedicated to global and multilingual search and social media. It started in London in May 2008 and has covered a range of web marketing topics including international SEO, PPC and Social Media.
The conference brings together some of the leading search marketing experts from around the globe who provide advice on running successful international web campaigns. The International Search Summit is partnering with Search Marketing Expo (SMX) to run events across the US and Europe.
See http://www.internationalsearchsummit.com for more information.