ACT! Software still the contact management system of choice for small businesses

With businesses demanding more and more from their contact management systems and the CRM system market getting ever more competitive ACT! Software is still able to hold its own against the larger, more complex rivals.

ACT! Software is the World’s best selling contact management system used by over 4 million small businesses worldwide. ACT! Software is widely regarded as the best CRM system package in the small business sector.

ACT! 2008 was launched in August 2008, after a lengthy research and development process from its parent company Sage UK. ACT! 2008 boasts some significant improvements over its predecessors. The inclusion of a sales dashboard and facilities to integrate with accountancy systems where significant improvements and saw ACT! bridge the gap from contact management system to a fully functional CRM system.

Compatibility with Windows Vista and office 2007 also allow ACT! 2008 to become a much more rounded package for small business contact management.

There have been concerns that despite these improvements, ACT! Software is not the best choice for small businesses.

ACT! still provides more than enough functionality for the majority of businesses, but there may be some small businesses where it is not suitable. Differing business needs makes pre sales consultancy so important, doing your research before you buy is vital.

“Many businesses who originally believe that a system such as ACT! will meet their requirements eventually chose something more advanced such as Sage CRM or SalesLogix,” Mike Ramsay from DMC Software Solutions explains.

DMC Software Solutions specialises in delivering Sage CRM systems. As a long time CRM system expert Mike Ramsay believes ACT! is still as good, if not better, as it always was.

“In the small business market there are few software programs that can match ACT! for usability and for price and there is little doubt that its dominance will remain.

“Small business will find that its ease of use, functionality and excellent contact management abilities will more than meet their requirements. Coupled with expansive add-ons for e-marketing, report writing and accounts integration ACT! is an accomplished tool,” he says.

In the mid-market arena there are superior alternatives available that can outperform ACT! in many arenas. “There can be little doubt that ACT! will remain the system of choice for smaller businesses, but others with larger budgets will probably look at something more complex.”

About DMC Software

DMC Software Solutions is a specialist in training, supporting, supplying and implementing Sage CRM business solutions and the full range of Sage integrated accountancy software for companies.

Keeping over 2300 customers in the UK and Europe satisfied, the DMC Software team has received a number of awards from Sage UK over the last six years.

DMC Software experience implementing Sage solutions in small and midsized markets means there is no one better placed than DMC to deliver your Sage accountancy, CRM or a totally integrated Sage Suite.

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