eNewsWire

Social Media offers businesses a wealth of opportunities to reach new audiences and engage with customers, but the challenges of running international social media campaigns are preventing many organisations from capitalising on them.

Many companies are falling into the trap of believing that they can take their English campaigns and just translate them into other languages however this approach is ineffective as users in other markets will not relate to them – or understand them if automated translation is used. Read more…

Agriya infoway is pleased to announce the launch of its add-on modules for Kootali, a closed social networking script.

Chennai, May 22, 2009. In support of their hot running product Kootali, a closed social networking script, Agriya Infoway announced the release of add-on modules for enhancing user experience. The add-on modules include OpenID, vBulletin Integration, phpBB3 integration, Mass uploader for photo, Wordpress integration and Facebook connect integration.

These add-on modules were introduced to facilitate webmasters offer a unique, enhanced social network in the market and stay ahead of the crowd.

A brief about the modules:

Open Id
This add-on module will allow a Kootali site support OpenID for automatic login. Through this, users can join Kootali easily with their Open Id user name and password. There would not be any delay in authentication and approval processes.

vBulletin Integration
Integrating with vBulletin will make a Kootali site a hub for information and discussion. This encourages users to return to the site time and again. It’s also a highly effective way to engage users in a networking site.
phpBB3 integration

This module will integrate a Kootali site with phpBB3 forum, and help site users to access the forum through a single login. The forum discussion will offer a path for site members to carry out discussions on any topic and keep them active.

Mass uploader for photos
With the Mass Uploader, webmasters can select a folder loaded with photos on their computer and choose how often Kootali should update content on site from this folder. Hence, website will get fresh content everyday, which will help in Google rankings. Read more…

Chennai, May 1st, 2009. Agriya Infoway which is a developer of world class social networking scripts announces the release of their latest version of Kootali 2.0.5, a closed social networking script. The R&D department at Agriya has analyzed Kootali and its competitors’ products, to come up with new features and other issues in Kootali. Based on the analysis, the Kootali team have incorporated new applications and fixed many issues.

Here we have summed up the changes in the new version.

1. Implemented a new Application module “Blogs”.

2. Added a new option to enable members to delete their walls/comments.

3. Shows invitations in the Group and Events pages, and requests in the Friends and Photo pages.

4. Implemented the “Not yet replied” feature in the Friends module, to help members to get a list of friends who have not yet replied to their friends’ request.

5. Provided the option for sending message to multiple users in the Share > Send message.

6. Fixed the issue that occurred in the “Message Sent” items when message is sent to multiple users.

7. Fixed the pagination issues in the search results.

8. For webmasters, the Language control for Quick links is implemented.

9. Fixed the wall issues in the network view page.

10. In the old version, when admin deletes or deactivates the logged-in user, an issue is occurred in member end. This error is fixed.

11. Replaced the Swift Email Library with PHP Mailer Library.

12. Applied the privacy control on playlist during creation, and added the “others playlist tab” in the browse section to view friends’ playlists.

13. Listed the playlists and albums under the tags section. Read more…

The UK travel industry’s first award recognising the use of social networks as an essential marketing tool has been awarded to Surf Public Relations.

Launched only 10 months ago, Surf PR this week collected the prize for the Best Use of Social Media in the newly-expanded annual awards organised by the Chartered Institute of Marketing Travel Industry Group (CIMTIG). The awards previously only covered travel advertising.

The accolade recognised the ongoing campaign that Surf PR has been handling for its client The Adventure Company in building a customer community across a range of social networks, including Twitter, Blogger and Facebook, where more than 1,110 fans have already been generated. Read more…

Knexus Tech, the technology division of Knexus, has today launched its innovative B2B social media platform. The Knexus platform makes it fast and easy for companies to engage busy business professionals with quality insights and rapid learning, plus encourage social networking and interactions. Built on the Cloud Computing model, Knexus platform can be deployed instantly, is fully scalable and requires no software or hardware.

Companies will use Knexus Tech to drive improved online engagement or sales performance with partners and customers, combining the power of the Knexus platform with their own content.

The platform already underpins Knexus global digital marketing community, serving professional content through online video, podcasts and live online delivery, and providing extensive social media features for sharing, networking and collaboration. Read more…

Club Together is a new social network site aimed at groups, organisations, communities, associations, clubs and societies.
Group organisers can use the wide range of free facilities on the site to set up their own group page, keep in contact with group members, share pictures and documents, plan meetings and discuss the latest events, trips, news and gossip or future plans.

Benefits include free webspace, free image hosting, internal email and a message board for every group. The site is extremely secure with a number of privacy settings and once users have registered they can find and apply to join current groups or start a new group of their own.
With the popularity of social networking sites still on the increase, Club Together will establish a niche within this market place with an emphasis on groups, however individuals may also register and search for and apply to join groups that they are interested in, or associated with.

Club Together already has a large number of groups ranging from Cubs, Scouts, Brownies & Girl Guides, to Women’s groups, Sports and Social Clubs, Community Associations, Over 50s groups, Voluntary Organisations and Charities. However, other members are using Club Together simply to keep in touch with family or their circle of friends.
Club Together is particularly popular with kids, youth and school groups, with group leaders using their page as a safe, secure way to keep in touch with and post photos and information for parents. Read more…

TradeFace.net combines the best elements of social networking to provide a valuable online resource to Tradesmen and the public seeking their services.

Tradesmen and Contractors now have the opportunity to affiliate with a trusted industry community, creating their very own, easy to manage web page, complete with images, contact information, instant messaging, links to team members and details of recent projects undertaken. Furthermore, member’s clients and customers are provided with a unique pin on completion of work and are subsequently encouraged to submit detailed feedback and ratings relating to the service they received.

The general public can now be certain that they are using this free, intuitive and safe resource, secure in the knowledge that they will be selecting tradesmen and contractors based on legitimate, qualified feedback and ratings. Further assisting site visitors to attain the very best outcomes from their home improvement projects, the site features Pete and Geoff’s Building Guide, where the highly qualified duo provides advice on all aspects of a building project, from processes and procedures, to personnel required, complete with a broad glossary of terms. Read more…

An innovative website which finds people’s ‘twins’ from all over the world is scheduled for launch this summer.

Tell Me Twin is a groundbreaking new website which enables users to find other people who think just like them and use their profile to help make daily life choices.

The Wikipedia inspired site uses a sophisticated range of personality tests and online self psychoanalysis (the rating of likes and dislikes), and then compares results using an advanced set of mathematical formulae to reveal other users with the closest personalities.

Users will also be able to identify and interact with their ‘evil twins’ (those with opposite tastes and personality), and even find best romantic matches.

Tell Me Twin aims to be one of the Internet’s most dynamic tools for collecting and analysing huge amounts of user generated data – and then using sophisticated analysis to match like-minded individuals.

Users will quickly be able to build up a bank of twins with whom to share stories, interests and recommendations in complete safety. The website will not distribute users’ private data and the user will remain in charge of their own identity, with the ability to delete whatever they want.

Tell Me Twin’s slogan is “Digging Deeper”, a reference to its unrivalled ability to compare and match people’s tastes and personalities, ultimately opening up a whole new world of film, art, books and collectibles that the user may never have known about before.

Tell Me Twin is currently in Beta Testing and is inviting potential members to sign up now and help fine tune the website to their personal taste.

For more information on Tell Me Twin and to sign up to the Beta Testing phase visit www.TellMeTwin.com