eNewsWire

First House Norway

Oslo, Norway, 24th October 2009 – FIRST HOUSE is a focused strategic advisory firm with Norway and the Nordic countries as its home markets. The firm is founded on the belief that the strategic importance of excellent, insightful and honest advisory within financial communication and public and governmental affairs is a crucial value creator for clients within the public and the private sector.

The two pillars of FIRST HOUSE services are governmental affairs and financial communication:

Governmental affairs: • Strategic advisory and governmental advisory consulting • Research, analysis and advisory related to strategic challenges • Issues management • Confederation, trade council, associations and labour union communication • Public affairs and issues management

Financial & corporate communication: • Strategic advisory and business consulting • Financial communication and investor relations • Equity story development • Restructuring and recapitalisation communication • Strategic communication services related to M&A and capital market communication – in close cooperation with the leading investment banks, brokerage houses, the private equity industry, and first class legal expertise Read more…

On 3 April 2009 Bestnet Europe, a British mosquito net company, and its executives were found liable in proceedings in the English High Court for breach of confidence in having misused Vestergaard Frandsen’s trade secrets.

Vestergaard Frandsen is a developer of leading products to prevent the
spread of such diseases as malaria, diarrhoea and HIV. Vestergaard
Frandsen’s trade secrets concern complex and highly effective technology,
whereby insecticide is incorporated into bed nets to kill mosquitoes and the
nets are designed to last for several years of active use.
Read more…

The internet marketing company PoLR Ltd has just released details of the winners of their polar bear mask photography competition.

Glasgow, April 14th, 2009 – The Glasgow based online marketing and web design company PoLR Ltd has launched a UK wide photography competition. PoLR Ltd teamed up with Sno!Zone, Tunnock’s, and the Edinburgh Zoo to offer three fantastic prizes to anyone willing to Show Us Their PoLR Face.

There were three different photography categories including the most inventive location, the most populated location, and the best artistic imagination. For each category a prize could be won: a day of skiing or boarding lessons, a box of 288 chocolate snowballs and a family day pass to the Edinburgh Zoo.

Entries have now been judged and voted on by the public and results are available here:

http://www.polr.co.uk/online-marketing/index.php/competition-winners-announced/

This marketing competition has increased awareness of the PoLR Ltd brand and its services, which include web design, e-commerce, and search marketing. The aim is to reach potential customers, especially young companies that are looking to create an online presence.

For additional information on the ‘Show Us Your PoLR Face competition’ contact PoLR Ltd on www.polr.co.uk

About PoLR Ltd:
PoLR Ltd is a young and innovative web design, e-commerce and internet marketing company based in Glasgow. For more information visit www.polr.co.uk.

Contact:
Lynne Foster
PoLR Limited
Ladywell Business Centre,
94 Duke Street,
Glasgow,
Scotland
G4 0UW

e: mask@polr.co.uk
t: 0141 572 8819

Winners of Show Us Your PoLR Face Competition

Hot Tin Roof is launching Hot Tin Wire, a spin off internet division, creating and delivering online PR strategies primarily for the SME sector.

The agency has spent the last 12 months developing the infrastructure and perfecting the skills that will allow it to offer one of the hardest hitting online PR services in Scotland today.

Online consumer and corporate campaigns have already been delivered by the agency for all of its clients including Ryvita Limbos, Spencerfield Spirit and User Vision.

The unprecedented growth of social media over the last two years has changed the media landscape forever. It’s no longer a question of should a company develop an online PR strategy, but how quickly it can start and how it maintains visibility.

Hot Tin Roof has worked in digital marketing since launch, having delivered Ambergreen’s campaign for seven years, positioning the company as one of the UK’s leading digital marketing agencies, pioneering search marketing in Europe. Read more…

Loewy, the fast growing marketing group, today announced that it has acquired branding
consultancy Branded. Founded by ex-Sky Marketing Director Philip Ley, Branded is a boutique strategic branding consultancy made up of top industry brand strategists.

Branded has an impressive industry standing, counting some of the biggest names in the UK as its clients including AOL, BBC, Boden, BT, Codemasters and Setanta. Branded has a growing body of international clients across Europe, the Middle East, the US and Russia. It will boost Loewy’s depth of branding capabilities and add to the company’s focus in TMT (telecoms, media and technology) and public sector.

The acquisition brings Loewy’s total headcount to 400 and projected revenues of £39m for 2008. It’s a key step towards Loewy’s corporate goal of creating a £100m world class company over the next three years. Loewy has already built up a creative powerhouse, bringing together specialist and complementary businesses across the branding, design and communications industries, bucking the industry trend of advertising-led Groups. The Branded acquisition is the first for Loewy this year and the sixth investment for the company since it announced its ambitious plans. It joins recently acquired communications businesses The Team, WMH, Epoch Design, Mantra PR, and Seymour Powell.

Prior to the acquisition, Branded had already worked with a number of Loewy operating companies on projects spanning employee engagement, marketing communications through to PR and digital projects.

Charlie Hoult, CEO of Loewy said: “Branded is a hot-shop of super-bright senior strategists with that unusual combination of business brains and branding panache. We’re already seeing tremendous synergies with several of our other businesses and experiencing a great crossover of clients. I’m thrilled to welcome them into the Loewy fold and am sure the acquisition will prove to be a premium growth engine for Loewy while delivering great value to clients.”

Philip Ley, Managing Director at Branded said, “Charlie and Loewy are kindred spirits. We have already experienced many successes together and we are expecting plenty more in the future. We are very excited to be part of the growing Loewy family.”

It is expected that Branded will relocate to Loewy’s office in Pimlico at the end of the year.

For further information:
Jessie Astbury-Allen
Mantra PR for Loewy
020 7438 4910
jastbury-allen@mantra-pr.com

About Loewy:
Loewy is a unique group of complementary marketing specialists with great individual
reputations, brought together to create a challenger agency under a brand with an iconic,
global, brand building heritage and interdisciplinary collaboration at its heart. The agency is ranked the second largest independent agency in Design Week’s current sector ranking and over the last three years Loewy has grown to over 400 people and £39million in revenues. Loewy’s family of marketing specialists has strengths across the food/FMCG, technology, corporate and public sectors. It offers clients expert depth and breadth in design, PR, branding and communications disciplines. Clients include: Hitachi, Nestle, Samsung, Tesco, Unilever and adidas. For more information on Loewy please go to: http://www.loewygroup.com/