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London – 31 March 2009: Search Marketing Expo (SMX) London, the leading event for cutting-edge SEO and PPC tactics, today announced that Brian Fetherstonhaugh, Chairman and CEO of OgilyvyOne Worldwide, will be the keynote speaker at this year’s event.

As one of the World’s most influential marketing executives, Brian will open proceedings on day one of SMX London with a strategic view of how marketing is evolving and the critical role search must play. Brian’s dynamic keynote address, entitled “Search and the evolution of marketing”, will provide an insight into what will happen as the world goes digital in terms of how brands are built and how corporate cultures are created. Delegates will hear how marketing is changing, why consumers are adopting digital much faster than marketers and how to close the gap.

Matthew Finlay, Managing Director, Rising Media said:

“We are delighted to welcome Brian as our keynote speaker at this year’s SMX. Brian is one of the World’s most respected authorities in global marketing. His expertise and passion for search marketing and his success in using digital for brand building and developing cultures is well documented. Delegates will understand why Brian believes that search is “the single most profound change in marketing for over 25 years” and how to maximize the opportunities from digital marketing.”

The Search Marketing Expo (SMX) London takes place at the New Connaught Rooms, London 18-19 May. See www.smxlondon.com.

Programmed by world-renowned search authority Chris Sherman, Internet Marketers and web professionals from around Europe will learn how to grow their business and improve their ROI using cutting-edge techniques and industry best practices in search marketing.

To register go to: www.smxlondon.com or call + 44 7092 047095. Press registration contact: Jackie Bissell, jackie@flapjack.co.uk or call + 44 7710 512617. For sponsorship and exhibition information contact Nick Paul at Rising Media npaul@risingmedia.com

Full Agenda:

http://searchmarketingexpo.com/london/2009/agenda

About Search Marketing Expo and Third Door Media

Search Marketing Expo is produced by Third Door Media & Rising Media Ltd. Third Door Media’s mission is to empower interactive and search marketing professionals by providing trusted content and community services they need to be successful. Third Door Media publishes web sites, and produces in-person events and webcasts. Each of the four brands – Search Engine Land, Search Marketing Expo, Search Marketing Now, and Sphinn – fosters continuing education, evolution and engagement for the search community.

About Rising Media

Rising Media Ltd is a professional event producer specialising in Internet-related events and currently produces the eMetrics Marketing Optimization Summits in San Jose, Washington DC, Toronto, London, Munich, Stockholm, Madrid, Mexico City and Sao Paulo, Predictive Analytics World in San Francisco and Boston and, with Third Door, SMX in London, Munich, Stockholm and Toronto.

Media Contact:

Jackie Bissell
PR Consultant
M: 07710 512617
E: jackie@flapjack.co.uk

Reykjavík 25. mars 2009: Icelandair, dótturfélag Icelandair Group, mun hefja beint áætlunarflug fjórum sinnum í viku milli Íslands og Seattle á vesturströnd Bandaríkjanna þann 22. júlí næstkomandi.

• Viðskiptatækifæri sem gefst vegna breytinga á alþjóðamörkuðum
• Fellur inn í leiðakerfi sem byggir á legu landsins í beinni flugleið milli Norður-Ameríku og Norður-Evrópu
• Hagkvæmar Boeing 757 þotur Icelandair henta einstaklega vel í flugið
• Skapar gjaldeyristekjur, allt a eitt hundrað atvinnutækifæra og eflir ferðaþjónustuna

Birkir Hólm Guðnason, framkvæmdastjóri Icelandair:

“Icelandair rekur öflugt leiðakerfi og velgengi þess byggir á stöðugri útsjónarsemi, þróun og aðhaldi. Við brotthvarf SAS af markaðinum milli Skandinavíu og Seattle í sumar myndast tækifæri fyrir Icelandair, því vegna staðsetningar landsins getum við nýtt Boeing 757 þotur í flugið, en þær eru mun hagkvæmari en þær breiðþotur sem jafnan fljúga milli Seattle og Evrópu. Með millilendingu hér á landi dreifast farþegar til og frá fjölmörgum Evrópuborgum, líkt og í öðru tengiflugi félagsins. Samkeppnishæfni Icelandair á leiðinni milli Seattle og Evrópu er því góð og við getum boðið 3-4 klst. styttri flugtíma en aðrir geta frá höfuðborgum Norðurlandanna og fleiri stöðum. Jafnframt erum við í samstarfi við Alaska Airlines, sem er stærsta flugfélagið í Seattle, og því bjóðum við samdægurs góðar áframtengingar til borga eins og Las Vegas, Los Angeles, San Francisco og fleiri.

Þetta flug undirstrikar styrk og sveigjanleika Icelandair. Með starfsemi á fjölmörgum mörkuðum í Evrópu og Norður-Ameríku heldur Icelandair uppi öflugum samgöngum milli Íslands og umheimsins jafnvel þó dragi mjög úr utanferðum Íslendinga tímabundið. Við störfum í raun á þremur ólíkum mörkuðum, heimamarkaði á Íslandi, ferðamannamarkaði til Íslands og alþjóðamarkaðinum milli Evrópu og Norður-Ameríku. Við núverandi efnahagsaðstæður eru áherslurnar á að fá ferðamenn til landsins og á þátttöku í alþjóðafluginu. Farþegarnir í Seattlefluginu koma langflestir af alþjóðamarkaði. Við gerum ráð fyrir að aðeins um 7% farþeganna verði Íslendingar, en um 93% verða útlendingar – að hluta ferðamenn til Íslands og að hluta fólk á ferð milli heimsálfa.

Nú eru almennt erfiðir tímar í alþjóðaflugi, en Icelandair hefur áður synt gegn straumnum. Eftir hryðjuverkaárásirnar 11. september 2001 dró mjög úr eftirspurn í flugi, en Icelandair greip tækifæri sem gáfust og á árinu 2002 náði félagið sínum besta rekstrarárangri á meðan önnur flugfélög börðust í bökkum. Icelandair gerði á fyrri hluta síðasta árs umtalsverðar hagræðingaraðgerðir í ljósi versnandi efnahagsástands og við fall íslensku bankanna breytti félagið um áherslur í sölustarfi sínu. Bættur kostnaðarastrúktúr skapar sóknarfæri og afkoma fyrstu mánuði ársins er betri en áætlanir gerðu ráð fyrir. Rekstur Icelandair er því traustur.

Það er sérstakt ánægjuefni að þessi ákvörðun kallar á aukna starfskrafta í fluginu og við gerum ráð fyrir að með því skapist beinn starfsvettvangur fyrir allt að eitt hundrað starfsmanna auk þess sem aukin ferðamannastraumur til Íslands skapar mikilvæg störf um allt land. Þar að auki er Seattle mjög aðlaðandi borg og skemmtileg heim að sækja, auk þess sem hún er systurborg Reykjavíkur”

Flogið verður fjórum sinnum í viku, frá Íslandi á mánudögum, miðvikudögum, föstudögum og laugardögum, brottför kl 17.00 og koma til Seattle kl 16.45. Frá Seattle verður flogið á þriðjudögum, fimmtudögum, laugardögum og sunnudögum, brottför kl 15:30 og koma til Íslands kl. 06:45

Icelandair á sér 72 ára sögu og fá alþjóðleg flugfélög eiga sér jafn langa hefð í flugi milli Evrópu og Norður-Ameríku. Nú býður félagið viðskiptavinum sínum frábæra þjónustu á þremur farrýmum, Saga Class, Economy Comfort og Economy, en í þotunum eru ný sæti og afþreyingarkerfi fyrir hvern og einn. Félagið hefur verið þáttakandi í IATA frá 1950, í AEA frá 1957 og í Flight Safety Foundation frá 1966.

Guðjón Arngrímsson
Corporate Communications
gudjon@icelandair.is
(+354) 5050 393

Icelandair annonce l’ouverture d’un nouveau vol entre Reykjavik en Islande et Seattle dans l’Etat de Washington aux Etats-Unis, à partir du 22 juillet 2009.

Les vols décolleront de Reykjavik à 17h00 les lundis, mercredis, vendredis et samedis pour une arrivée prévue à 16h45 à Seattle. Par ailleurs, Icelandair coopèrera avec la compagnie Alaska Airlines afin de proposer des correspondances vers la côte ouest des Etats-Unis, incluant notamment San Francisco, Las Vegas, Los Angeles, Anchorage et San Diego.

Les vols partiront de Seattle à 15h30 les mardis, jeudis, samedis et dimanches et arriveront à Reykjavik à 06h45 le lendemain matin assurant ainsi des correspondances immédiates vers Paris et dix des principales capitales européennes.

Le Boeing 757 d’Icelandair équipé de 183 sièges propose trois classes de voyage, la classe affaires Saga Class, l’Economy Comfort et la classe Economy, ainsi qu’un système de divertissement dernier cri pour chaque passager.

Dans le contexte actuel, cette ouverture de ligne peut paraître surprenante mais Icelandair est connu pour ses initiatives à contre courant, qui souligne la force et la diversité de la compagnie. Par notre activité sur un certain nombre de marchés en Europe et en Amérique du Nord, nous offrons de fantastiques opportunités de transport aérien entre l’Islande et le reste du monde, même si aujourd’hui la compagnie concentre ses efforts sur le tourisme à destination de l’Islande.

Pour répondre à cette demande croissante pour cet été, outre son vol quotidien au départ de Paris, Icelandair double sa fréquence les lundis, mercredis et vendredis et rajoute trois vols supplémentaires les samedis 4 – 11 et 18 juillet. La compagnie augmente ainsi sa capacité pour offrir jusqu’à 11 vols hebdomadaires.

Aujourd’hui le réseau d’Icelandair s’étend sur 25 destinations internationales dont 6 à destination de l’Amérique du Nord et 18 à destination de l’Europe. Tout son réseau est basé sur la position géographique centrale de l’Islande entre l’Europe et l’Amérique du Nord.

Icelandair transporte environ 1.5 million de passagers par an, ce qui représente plus de 5 fois la population islandaise.

La compagnie nationale a été fondée en 1937. A ce jour, elle est la seule compagnie en activité à traverser l’Atlantique depuis un si grand nombre d’années. Icelandair est membre de l’IATA depuis 1950, membre de l’AEA depuis 1957 et de l’International Flight Safety Foundation depuis 1966. La sécurité, les horaires adaptés, des temps de vol limités, la ponctualité et le service à la clientèle ont contribués à la bonne réputation d’Icelandair.

A propos d’Icelandair
Icelandair est une des compagnies qui s’est développée le plus rapidement dans l’industrie du tourisme et de l’aviation. La compagnie dessert 23 destinations vers l’Amérique du Nord et l’Europe. A partir du mois d’avril, Icelandair opère jusqu’à 11 vols hebdomadaires au départ de Paris en B757-200 et B757-300.

Contact presse:
Anne-Marie Pécheur
Cellet Marketing & RP France
21 rue Ernest Cognacq – 92300 Levallois Perret
Tel: 01 41 05 49 81
Email: anne-marie@cellet.fr

Ladies and Gentleman, boys and girls, clubbers, party animals, indie kids of all ages and all ye of a ‘mad for it’ persuasion. Please be upstanding for the most mouth-watering, dance-yer-socks off festival line-up of the summer – and just maybe, even the past 20 years! Here’s why….

This 2 day entertainment extravaganza boasts 12 scorching arenas in the midst of the beautiful Scottish Coastline, with each day running for 14 hours. The festival has already confirmed a prestigious line up of many big name, credible artists across numerous genre’s including; Tom & Gary (Snow Patrol). Babyshambles DJ set featuring Adam Ficek, Chris Geddes (Belle and Sebastian), Teenage FanClub DJ set ft Norman Blake, Utah Saints DJ set, Masters at Work, Taio Cruz, Lisa Lashes and Reverend and the Makers …to name just a few!

Kicking-off the festival season in glorious technicolor, Homecoming is your explosive springboard onto the UK festival calendar after a lengthy biting winter. One glance at the veritable smorgasbord of acts confirmed for Homecoming Festival, and you’ll see the cream of the beat-busting genre-crossing crop, all with one theme in common -“let’s boogie”. Whether you’re riotous rocker or raring raver, Homecoming is the place for you to party, get your rocks off and ‘ave it large. Read more…

Entering the Irish market last week, Actavis plans to create up to 25 new local jobs over the next five years and to launch more than 120 generic drugs in Ireland, with the potential to save millions of euro off the country’s annual health bill.

The new roles Actavis will create are in addition to 11 corporate employees currently based in Ireland.

“Over the next five years, we plan to rapidly expand our offering in Ireland in all channels – hospital-specific, prescription and over the counter medicines,” says Actavis Ireland Managing Director Tony Hynds.

The arrival of Actavis into the Irish market, Hynds said, came at a time when the country was struggling to meet the rapidly rising cost of healthcare.

“In Ireland, Actavis has established a team with deep expertise in the local industry, people who understand the nature of the market here, and has given them the backing of a vast global product pipeline,” Hynds added.

Actavis launched a generic cancer treatment drug, Gemcitabine, on the Irish market last Monday. It was made available for prescription from 9th March, on day one when the patent for Gemcitabine expired in Ireland.

The international generic pharmaceuticals company, Actavis Group, has launched the oncology product Gemcitabine in EU markets, at patent expiry. This launch represents a significant milestone in Actavis’ developing hospital business.

The pharmacuetical drug Gemcitabine is the first major oncology product to be made available by Actavis on the date of patent expiry in Western Europe.

Actavis will be manufacturing the product at two of its manufacturing sites. Coupled with three registered sources for APIs (Active Pharmaceutical Ingredients), this will ensure one of the most robust and competitive supply chains in the industry.

Gemcitabine will be launched in eight EU markets in March, including Germany, France and the UK. The product will be launched in the remaining EU markets as tender cycles permit later in the year. The product has also previously been launched in several less regulated markets around the world.

Speaking about the event, Scott Richards, EVP of Actavis’ Hospital Business, said: “The day one launch of Gemcitabine is a great achievement for Actavis’ hospital business, which was formed just over two years ago. This launch demonstrates our ability to compete in the demanding generic oncology arena. We will be selling this product alongside our growing range of other injectable generic products via our own hospital sales teams around the world and via select partners and distributors in various countries”.

The originator product, Lilly’s Gemzar, is estimated to have generated around US$ 1.5 billion in annual revenue. Gemcitabine is used in the treatment of cancer including lung cancer, pancreatic cancer, bladder cancer and breast cancer.

Bradford & Bingley International (BBI) have launched two new competitive savings accounts. Easy Saver and Global Saver were launched on 28th February and replace a number of existing savings accounts to form the foundations of the BBI savings account range.

Easy Saver is an access savings account requiring no notice for withdrawals and paying an attractive rate of interest for balances of £5,000 and above. Savers can opt to have their interest paid annually, monthly or deferred (on account closure), to suit their individual requirements. Easy Saver is currently paying 2.50% for annual and deferred interest and 2.45% (AER 2.48%) for monthly interest.

For savers looking for a higher interest rate savings account, Global Saver offers a premium interest rate in return for 60 days notice for withdrawals. Immediate access is still an option, should savers require it, in return for 60 days loss of interest on the amount withdrawn. Again, savers can opt to receive their interest annually, monthly or deferred. Global Saver is currently paying 2.75% for annual and deferred interest and 2.70% (AER 2.73%) for monthly interest.

BBI’s Managing Director John Pearson commented: “The two new savings accounts help to make our range a much clearer proposition to savers. As well as complimenting each other, they work extremely well alongside our longer term savings accounts such as out Fixed Rate Bonds.”

BBI is now part of Abbey and the Santander Group. Savers can be confident in Santander’s AA rating from Standard & Poor’s and that deposits with BBI are covered by the full guarantee of Abbey.

More information on Easy Saver and Global Saver can be found on BBI’s website, www.bbi.co.im or alternatively call +44 (0)1624 695000.

-Ends-

Note to editors: For further information, please contact BBI on +44 (0)1624 695000 or visit www.bbi.co.im

Photograph attached is of John Pearson, Bradford & Bingley International’s Managing Director.

EU Savings Directive rules apply to EU resident depositors.

AER stands for the Annual Equivalent Rate and illustrates what the interest rate would be if interest was paid to the account once a year.

Under Isle of Man legislation, deposits made with an Isle of Man office of Bradford & Bingley International Limited are covered by the Isle of Man Depositors Compensation Scheme.

Bradford & Bingley International Limited is registered in the Isle of Man No. 052221C. Registered Office: 30 Ridgeway Street, Douglas, Isle of Man, IM1 1TA, British Isles. Licensed by the Isle of Man Financial Supervision Commission to take deposits.

SOURCE: Bradford & Bingley International

Savings specialist, Bradford & Bingley International (BBI) has launched new 1-year and 2-year fixed rate savings bonds to compliment the Tracker Bonds already available to savers.

Fixed Rate Bond (Issue 54) is a 1-year Fixed Rate Bond offering annual and monthly interest options paying 3.25% AER.

Fixed rate Bond (Issue 55) is a 2-year Fixed Rate Bond offering annual and monthly interest options paying 3.50% AER in the first year and 4.00% AER in the second year.

Both have limited availability and will close on 31 March 2009 or before if fully subscribed. Demand is expected to be high for these fixed rate so interested savers should act quickly to avoid disappointment.

BBI’s Managing Director, John Pearson commented “Despite reducing base rate we have been able to secure savers two great interest rates for longer term savings. I’m sure that these fixed rate accounts will be well received by savers, particularly those relying upon earning an income from their savings.”

BBI are now part of Abbey and the Santander Group. Customers can be confident in Santander’s AA rating from Standard & Poor’s and that deposits with Bradford & Bingley International are covered by the full and unconditional guarantee of Abbey.

More information on Fixed Rate Bond (Issue 54 & 55), including Terms and Conditions and an application pack, can be found on the Bradford & Bingley International website, www.bbi.co.im or alternatively call + 44 (0) 1624 695000 to receive an application pack by post.

-Ends-

Note to editors: For further information, please contact BBI on +44 (0)1624 695000 or visit www.bbi.co.im

EU Savings Directive rules apply to EU resident depositors.

AER stands for the Annual Equivalent Rate and illustrates what the interest rate would be if interest was paid to the account once a year.

Under Isle of Man legislation, deposits made with an Isle of Man office of Bradford & Bingley International Limited are covered by the Isle of Man Depositors Compensation Scheme.

Bradford & Bingley International Limited is registered in the Isle of Man No. 052221C. Registered Office: 30 Ridgeway Street, Douglas, Isle of Man, IM1 1TA, British Isles. Licensed by the Isle of Man Financial Supervision Commission to take deposits.

SOURCE: Bradford & Bingley International

Highlights at the NORDIC FASHION BIENNALE, taking place in Reykjavik from 26th to 29th March, include the Icelandic Design Days, during which the Nordic House will be filled with Icelandic fashion design, exhibits and parties.

The Icelandic Fashion Council will present three different shows on Icelandic fashion design.

7 windows: Installation in office-space.

Participating designers are: Andersen & Lauth, BIRNA, ELM, Farmers Market, Hanna, Mundi, NIKITA .

Documentary and photo-exhibition

27th March: Design market at Biennale Bar, in the Nordic House: Meet all the young and hot designers from Iceland in a party to remember. Here music and fashion come together to make candy for the eyes and ears. There will be tempting wares in the marketplace, great drinks at the Biennale Bar and music you won’t be able to resist dancing along to.

26th March: Peter Ingwersen from the label Noir talks about “How to build a brand”

29th March: Re-inventing the west-Nordic: Conference about west-Nordic fashion, regional branding and creative industries. Key-speakers are Tom Fleming and Nneka Ugboma.

Design Cinema from 18:00-20:00 on 26, 27 and 28th March

Namedrop:

Labels

GuðrunogGuðrun, Barbara i Gongini, STEiNUNN, Spaksmannspjarir, Ásta Creative Clothes, Nauja Lynge Lyngesen, The Naked Ape, Andersen & Lauth, ELM, Mundi, Hanna, Nikita, BIRNA, Farmers Market, Kron by KronKron, Védís Jónsdóttir, Aurum, Anna Kristine Bæk, Isaksen Design, Lennert Design, Else Møller

Talks

Peter Jensen, Karl Aspelund, Kristine Jensen, Eva Kruse, Charlie Strand, Trendland, Karin Stenmar, Malin Eriksson, Anna Thorpe, Kristín Vala Ragnarsdóttir, Tom Fleming, Nneka Ugboma, Peter Ingwersen

Bands

Somtime, Retró Stefson, Pikknikk, Hjaltalín, FM Belfast, Borko

At the annual SMaRT Awards last week in Birmingham, UK, Actavis were triumphant, winning Best POM to P Switch of the Year Award for Clamelle. The Clamelle training materials were also awarded Highly Commended in the Best Educational Initiative for Pharmacists category.

The SmaRT (Sales, Marketing and Retail Training) Awards, sponsored by Numark, exist to acknowledge the excellence of training initiatives and sales and marketing support programmes provided by drug manufacturers to pharmacists and their staff.

Best switch

Clamelle was awarded the title of Best POM to P switch in the pharmaceutical industry in 2008. Following the reclassification of azithromycin 500mg from prescription-only (POM) to pharmacy (P, OTC) medicine status, the Clamelle Chlamydia Test Kit and Clamelle Azithromycin 500mg tablets were launched in November 2008, under the banner of the Clamelle Chlamydia Service.

Competition in this category was fierce with Feminax Ultra (naproxen), Bayer and Voltarol (diclofenac), Novartis Consumer Health.

Excellent Educational Initiative

The Clamelle training materials which were prepared to support the launch of Clamelle were highly commended in this category. All UK pharmacists and pharmacy assistants received the training materials which were accredited by both NPA and CPP.